Esports has become one of the most anticipated events in the betting field, revolutionising from leisure to widespread pursuits. Its dynamic, digital nature mirrors traditional online wagering, attracting the interests of multiple bettors and esports enthusiasts in Singapore and other parts of the globe.
One of the defining factors behind esports’ explosive growth is the widespread discussions between gamers, analysts, and fans, giving hype to certain teams, players, or matches. From extensive global connectivity to enhanced digital visibility, social media’s impact on esports betting has become transformative and progressively developing.
Increased Exposure and Betting Popularity Through Major Events
Bettors and esports enthusiasts want real-time information when they closely follow esports tournaments. Social media esports coverage allows these individuals to collect statistics and documentation from game-day posts, event highlights on Instagram, Facebook Reels, and YouTube Shorts, and esports predictions from articles written by experts.
For instance, many League of Legends (LoL) fans have monitored the viral moments and standout plays from the recent Worlds 2024 Final Match between T1 and Bilibili Gaming (BLG). While most LoL supporters anticipate seeing T1’s legendary performance, BLG has shown a determinative and competitive spirit to surpass people’s expectations.
Influence of Esports Influencers and Personalities on Betting Trends
Game streamers and pro players covering major esports tournaments also impact fans’ and bettors’ engagement. With the help of social media, streamers can share in-depth analyses and predictions that influence betting preferences, endorse specific players or teams to viewers, and encourage fans to bet based on their shared opinions and insights about these intense competitions.
For example, Caedral, a former professional LoL player turned Twitch’s top streamer, attracted thousands of viewers when he co-hosted Sjokz live streaming for LoL Worlds 2024. His commentaries and analyses had driven the betting momentum throughout the tournament, especially when he streamed the FlyQuest VS Generation Gaming (Gen.G) clash that earned 340,000 viewers.
Real-Time Interaction and In-Play Betting Trends
Another factor that social media has impacted the esports betting industry is that it facilitates real-time discussion before and during events. Live streamers and fans worldwide can connect, debate, and discuss their reactions, commentaries, and concluding thoughts in online communities, such as:
X, formerly known as Twitter,
Facebook,
Twitch, and
Official website of esports events online discussion threads, like LoL, Mobile Legends: Bang Bang (MLBB), or Call of Duty (COD)
One good example is when the hashtags #GreaterThanEver and #MLBBM6 trended on X and Facebook during the MLBB M6 event. These live trends have immediately conveyed to supporters worldwide that the 6th edition of MLBB’s M Series has an increased winning reward and a new tournament format.
It instantly sparked discussions about M6’s new formats and prize pool, garnering various praises, reactions, and anticipation for the Swiss stage from numerous individuals.
Social Media Hype and Betting Surges During Esports Events
The social media hype during matches has also driven betting surges and gained viral attention. With hashtags from X and real-time IG and FB Reel postings, the buzz in the global esports online community is livelier than ever. It has filled the social media platform with excitement from bettors and esports enthusiasts worldwide.
Final Thoughts
Major esports tournaments like LoL Worlds and M6 play a huge role in engaging social media discussion about esports personalities and matches, significantly impacting betting trends over time. This helped extend the industry’s reach and enhance esports wagering experiences, providing new opportunities for fans to enjoy various tournaments worldwide.
If you are looking for a trustworthy Singapore sports bet website that publishes accurate and up-to-date information about esports tournaments, look no further than CM2Bet. Register for an account on www.cm2bet.com and discover a go-to page filled with recent and legitimate articles, valuable odds, various betting markets, and live betting alternatives exclusively for the major esports event of your choice.
Read More:
MLBB Teams Qualified | Upcoming Esports World Cup 2024
Sources:
- https://www.statista.com/outlook/amo/esports/esports-betting/worldwide
- https://www.psu.com/news/esports-betting-trends-growth-crypto-betting-and-future-prospects/
- https://ultimatecapper.com/how-social-media-influences-sports-betting-trends-and-decisions-196828/
- https://esports.gg/news/esports/why-is-esports-betting-on-the-rise-a-look-at-recent-trends/
- https://medium.com/@skyexch74/the-impact-of-social-media-on-sports-betting-trends-and-influences-6babecbceb98